Let's Talk
Our Process

How We Work

The Process

Great stories don't happen by accident

Every decision we make, from the interview questions to the final cut, comes back to four things

Audiences don't connect with companies, they connect with people
We find the person whose story creates the emotional bridge between your brand and the people you're trying to reach

Without conflict, there's no reason to keep watching
We identify the specific problem your story is built around so the audience stays engaged from beginning to end

Location isn't backdrop, it's evidence
The right environment adds credibility and weight that make your story feel real in a way no studio shoot can replicate

Every project needs a clear strategic goal, not just a feeling
We define exactly what your audience needs to feel, then measure every decision against it

Before You Call

What does it cost?

It depends on what you need the videos to do and where they'll run
Most of our engagements land between $25K and $150K+
On the first call, we'll tell you honestly what it would take

How long does it take?

Most projects run 3 to 6 months from first call to launch
If you have a hard deadline, tell us up front and we'll tell you if it's realistic

What if our story isn't that interesting?

Almost everyone says that
It's almost never true
The story is usually hiding in the things you take for granted
The way you do the work
The people who do it
The customer you went the extra mile for
Finding it is our job, not yours

What if our people aren't comfortable on camera?

Most of the people in our videos had never been on camera before
Farmers
CEOs
Legislators
Tyler spent twenty years in TV news helping people relax and just talk
By the time the camera rolls, they're telling us a story, not giving a performance

What do we actually get?

Videos built for where they'll run
Usually one main story, plus shorter cuts for ads, social, and sales
And a plan for getting them in front of the right people

Do you only work in Texas?

We're based in Austin and we go wherever the story is

More about All Story Films

All Story Films is an Austin, Texas video production company that makes true-story brand videos and documentaries for businesses, nonprofits, and schools
Most of the organizations we work with are better than their competition, but the market can't see it
So they compete on price, lose deals to louder competitors, and get passed over for bigger names
We fix that by finding the real story behind your work and the people who do it, then making videos that prove it
We've done it for family businesses like Lynch Creek Farm, lenders like Texas Farm Credit and Legacy Ag Credit, and nonprofits like Mothers' Milk Bank at Austin
The result is an organization the market finally understands, with more sales, support, and trust to show for it